Real & Solid Hardwood Flooring
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Solid Hardwood Flooring in Rockford
True solid-wood floors in oak, maple, hickory, and walnut - sanded, stained, and finished on site for a one-of-a-kind Rockford home.
- ✓5.0 · 57 Google reviews
- ✓0% APR financing
- ✓Lowest-price guarantee
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Real, solid hardwood for your Loves Park home
At Flooring Trends, solid hardwood is one of the things we're known for locally - and it's installed by our own employees, not a rotating crew of subcontractors. Available in a range of species, grains, and finishes, solid hardwood brings warmth that laminate and vinyl can only approximate. Whether you're remodeling a single room or building new, we bring sample boards to your Loves Park home so you can see the real thing before you decide.
Solid hardwood, priced fairly
Solid hardwood is one of Flooring Trends's main specialties. We sell and install a wide range of solid hardwood species, grades, and brands, and because we buy directly from manufacturers in volume, we can hold pricing that's competitive with the big-box stores without sacrificing the personal service. Unfinished solid wood can also be stained and finished on site to whatever color you're picturing - we'll bring stain samples so you're choosing under your own lighting, not a showroom's.
Special Financing Available*
*Subject to credit approval. Minimum monthly payments required. See design consultant for details.
Learn moreSolid wood flooring installation
Our installers handle solid hardwood installation of every kind - nail-down and glue-down over plywood, and over concrete or particleboard where the subfloor allows it. Layout patterns range from classic straight and diagonal runs to herringbone, chevron, basket weave, and custom medallions or inlays for a true statement floor. Every project follows current wood-industry installation standards, and our team genuinely enjoys the custom jobs - if you have an unusual layout in mind, bring us the idea.
Solid wood stairs
Hardwood stairs are true craftsmanship - done right, they're the centerpiece of the home; done wrong, they're the first thing every guest notices. Unlike carpet, hardwood stairs are priced mostly on labor rather than material, because the work is almost entirely custom: every tread, riser, and nosing is fit to that specific staircase. We build custom square nosings, floating stairs, open-style stairs, and solid site-finished treads - see our dedicated [hardwood stairs](/hardwood-stairs) page for pricing and details.
Solid hardwood pricing in Loves Park
Material-only ranges for popular solid hardwood species. Installation, sanding, and finishing quoted on-site during your [free estimate](/free-estimate).
| Option | Typical price | Notes |
|---|---|---|
| Red oak / white oak (select) | $6.49 - $9.99 / sq ft | Most popular - timeless, refinishable for decades. |
| Maple & ash | $6.99 - $10.99 / sq ft | Clean grain, light tones, great for modern interiors. |
| Hickory | $7.99 - $12.99 / sq ft | Hardest domestic species - excellent for active homes. |
| Walnut | $9.99 - $15.99 / sq ft | Rich, dark, premium - showcase rooms and feature areas. |
Prices exclude underlayment, trim, demolition, and finishing. If concrete is involved, our [engineered hardwood](/engineered-hardwood) may be the better fit - we'll tell you honestly which one your subfloor needs.
Real & Solid Hardwood Flooring - frequently asked questions
Properly installed solid hardwood lasts 50-100+ years. It can be sanded and refinished 6-10 times, so it routinely outlives the homeowner and adds long-term resale value.
Not directly - solid hardwood is nailed into a wood subfloor. Over slab, we install plywood first or recommend engineered hardwood, which is dimensionally stable and glue-down friendly.
Prefinished planks arrive sealed at the factory (faster install, micro-bevels between boards). Site-finished is sanded and coated in your home for a perfectly flat, custom-color floor.
Solid hardwood reacts to moisture and temperature swings, so we generally recommend engineered hardwood over radiant heat. If you want solid wood, we'll specify narrow widths and rift-and-quartered cuts to minimize movement. Our [reviews](/reviews) include several Rockford homeowners who went through this exact decision with us.
The fastest way is to [book a free in-home estimate](/free-estimate). We'll measure, bring samples, and hand you one itemized quote - the same one number from start to finish, with no hidden fees.
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The Flooring Trends Experience™
Schedule a consultation
Book a time that works for you - we'll bring samples to your home.
Expert advice & free quote
We measure, recommend, and deliver a no-obligation quote on the spot.
Professional installation
Full-service install from prep to cleanup - we handle every detail.
Follow-up & support
We check in after install and stand by your floors for life.
Services
Our professional flooring installers are ready to help you with your next project.
See what we offer →What we stand for
Our core values
Employees, not subcontractors Every install is handled by our own trained team - the same people who measure your home are the ones who show up on install day. No surprises, no strangers.
No pressure sales We believe in honest advice, not pushy sales tactics. Our design consultants help you make the right choice for your home and budget, at your own pace.
One clean, itemized price We measure, quote once, and stand behind it. The number we give you in your home is the number on your invoice - no vague add-on fees later.
Samples brought to you Skip the fluorescent-lit showroom trip. We bring flooring samples to your Rockford home so you can see colors and finishes in your own light.
Take a peek
Get inspired
Let us help choose the right flooring style for your home! Browse our beautiful flooring galleries to get started.
Right around the corner
Devoted to serving families in Rockford
We support our beloved Rockford friends and neighbors by installing and repairing long-lasting floors. Our goal is to develop a true partnership with you, which means we're happy to help you with any job – no matter how big or small.
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We're a locally owned flooring company, and every install is done by our own employees - never subcontractors. That means the same people who measure your home and bring you samples are the ones on their knees installing your floor. Between that consistency and our 5.0 rating across 57 Google reviews, we think the reputation speaks for itself.
We're a small, locally owned business in Rockford, and word of mouth is how we've grown - one clean quote and one well-done install at a time. That means every job gets full attention, clear communication, and someone who actually picks up the phone if you have a question mid-project.
Yes - carpet, hardwood (including refinishing), luxury vinyl, tile, and laminate, plus bathroom and kitchen remodel add-ons like cabinets and countertops. Sticking to flooring and the trades that go with it means our team stays genuinely expert at every category we install, instead of spreading thin.
Yes - we offer 0% interest for 60 months through Synchrony Bank on approved credit, so you can get your new floor installed now and pay it down over time instead of draining your savings account.
If you notice any issue with your flooring, document it and give us a call. Because our own employees did the install, we know exactly what was done and how to fix it - we'll assess the situation and make it right at no extra charge.
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Elise Samaniego | CEO
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